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Small Business Stress Management

It’s normal for small business owners to feel very stressed out. Running a business is hard work, and not everyone is going to have an easy time managing all of that stress. Even so, there are some stress management methods that will prove useful to you. Read on to explore some good stress management options that can help you to have an easier time sleeping at night. 

You Need Regular Breaks

One reason why many small business owners get so stressed out is that they don’t take enough time off. When you spend too much of your time working, it’s going to take a toll on you both mentally and physically. Taking time away from work will help you to recharge your batteries, so to speak. Be sure that you are taking regular breaks and that you schedule days off when you need them the most. 

Self-Care Is Crucial

Self-care is crucial when you’re trying to avoid getting too stressed out. If you aren’t eating right and your sleep schedule is terrible, then of course you’re going to feel out of sorts. Do your best to eat properly and get around eight hours of sleep each night whenever it is possible to do so. You should also try to get some exercise in when you can so that you can keep up with the rigors of operating a small business. 

Separate Your Home Life and Work Life

It can be helpful to try to separate your home life and your work life as well. Many small business owners have the problem of always feeling like they need to think about work. When you’re at home spending time with your family, it’s important to try to engage with them and just enjoy yourself. Try to leave your work problems at the door so that you can enjoy the things in life that truly matter to you. 

Remember the Positive Things

You likely get stressed out due to thinking about negative things and all of the challenges of running your small business. It’s also good to take the time to remember the positive things so that you can feel good about what you have accomplished. Think about how far you have come and how fortuitous it is that your business has been able to thrive in certain areas. Basically, you should count your blessings and appreciate the good in your life to help you stop worrying so much about negative things. 

The post Small Business Stress Management first appeared on Carmen Olazabal on Business.

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Ways to Build a Sustainable Brand

Many businesses are starting to think about what they can do to build a sustainable brand. The topic of sustainability can be quite complicated and there are many different factors that have to be taken into consideration. If you’re looking for ways to build a sustainable brand, then you should keep reading. Look at the following things that you should be doing so that you can get your brand on the right path. 

Ensure That You Have Good Core Beliefs

If the core beliefs of your business are not in alignment with sustainability, then you’re never going to achieve what you’re setting out to do. Sustainability and being willing to commit to achieving it has to be at the core of your business model. You have to think about your beliefs and rebuild your brand with those core values in mind. Take the time to line your core beliefs up with the principles of sustainability so that you can have greater success. 

Be Ready to Change

You have to be ready to make sweeping changes if your business is going to become sustainable. Inaction could lead you down a path of ruin and you can’t afford to ignore the topic of sustainability. Make sure that you are prepared to take action and understand that it’s going to involve making many complicated changes. You have to be prepared to do what it takes or you’re not going to succeed. 

Get Out of Your Comfort Zone

You’re going to need to get out of your comfort zone to build a sustainable brand. Essentially, it’s impossible to remain comfortable while making the necessary changes to build a sustainable brand. There are challenges that lie ahead of you and you have to address those challenges even if it doesn’t seem convenient to do so. Building a sustainable brand will involve making bold moves and navigating this new path isn’t going to be simple. 

Be Ready to Reinvent Yourself

Being ready to reinvent yourself can help you to build a sustainable brand. You might have to look at what your brand does from a different perspective to becoming the sustainable business that you want to be. A business that embraces change and is ready to become something different can succeed in an evolving world. Being too afraid to make changes will keep you rooted in the past and your dream of sustainability will remain out of reach.

The post Ways to Build a Sustainable Brand first appeared on Carmen Olazabal on Business.

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How to Promote Strategic Sustainability

For far too long, environmental sustainability has been pushed to the backburner by businesses. This usually had to do with using non-sustainable materials and supplies due to their cost effectiveness. The fact of the matter, however, is that becoming sustainable is actually a strategic imperative that businesses need to take part in.

This can be hazardous to businesses for a number of reasons. The first is that there are now tax credits available for specific sustainability initiatives used by companies. The second is that environmental regulations are becoming more stringent. Violating those could result in fines, as well as negative publicity.

The Difficulty of Sustainability

Though the drive toward sustainability might sound like something grand, there are obvious challenges to the process. Understanding how to utilize new technology is a challenge that every company faces. Dealing with resource constraints, climate change, and new business models are just a few other challenges.

This is partially due to the fact that sustainability is not limited to recycling rubbish anymore. Now more than ever, it is about being strategic. Meeting business goals must work in tandem with environmental sustainability needs.

Changing Production Design and Creation

One of the challenges presented to organizations is in the creation of a new product. There is now a method of treating each product life like a cycle. That is to say that everything from the resources that are used to the product processes and the operation of the finished product to the disposal options all need to be considered.

This also means finding a more efficient use of resources. One issue that many businesses face is not utilizing resources to the fullest extent. Eliminating waste in terms of resources has two huge effects – being more cost efficient and more sustainable – that many businesses should be striving for.

Sustainability has shifted from simply caring about the environment to driving the way business is done. These progressions will only continue, shaping sustainability as well as the business world in general for years and decades to come.

from Carmen Olazabal on Business

How to Empower Your Employees

Good leaders should be able to empower employees to help drive their successes. You might be wondering how you can go about empowering your employees so that your business can make progress. There are different ways to go about doing this that you can consider. Take a look at some of your options below so that you can determine which approach will work for you. 

Trust Is Crucial

Trust is a crucial part of empowering your employees, and you need to place your faith in them. If employees do not feel like they have your trust, then they aren’t going to be very empowered at all. Building a trusting atmosphere at your place of business involves having great communication, being ready to lead by example, and always keeping your promises. You should always strive to have a trusting atmosphere at your business so that employees will be able to be at their best. 

Provide Honest Feedback

Honest feedback is another thing that you need to be making use of. Some leaders and bosses are too afraid to give honest feedback, but it’s a necessary element when you want employees to be able to improve. You can learn how to give feedback honestly while helping your employees to get better in areas where they might be struggling. You also should give positive feedback when someone on the team is performing well because motivated employees always perform better. 

Be Empathetic 

Being empathetic toward your employees is imperative. If you don’t have much empathy as a leader, then your employees are going to feel like you’re completely out of touch. Understand that they have lives outside of your business and that people make mistakes sometimes. You can be a strong leader while still being an understanding individual. 

Communicate with Employees Regularly

Communicating with employees regularly is another way for you to empower them. You want your employees to feel like they can come to you with any concerns at all times. Having an open communication policy gives employees a voice and it can lead to a better work environment. Never be a boss who is close-minded to the concerns of your employees. 

Let Employees Grow

Giving your employees the chance to grow and learn will also empower them. Teach them new skills and be ready to let them work their way up the ladder in your business. This helps to keep employees motivated because they know that there is something new to strive toward. You can also boost confidence levels of employees by delegating tasks to them that you know they will be capable of performing. 

from Carmen Olazabal on Business

What Is a Sustainable Business?

You have probably heard the term “sustainability” being used much more frequently as of late. Many businesses are working hard to develop a sustainable brand. What is a sustainable business, though? Read on to learn all about what a sustainable business is. 

What Sustainability Means for a Business 

Sustainability is referring to several different things in regard to businesses. First, it is talking about the impact that the business operations are having on the environment. A sustainable business should seek to have as little impact on the environment as possible. The term sustainability can also refer to the impact that a business has on society itself. 

Developing a sustainable business is about trying to have a positive impact on the environment and society. Some businesses focus on having a positive impact on either the environment or society while others focus on both concurrently. Either way, sustainability is a big deal and it will become even more important moving forward. 

Why Sustainability Is Important

Sustainability is important because these issues matter to the world as a whole. Also, investors look at things such as the ethics of an organization and how environmentally-friendly the organization is before deciding whether to invest money in it. Companies who are not doing good at becoming more sustainable will be less likely to be key players in the industry in the future. The world is changing and sustainability strategies need to be taken seriously. 

Tips for Making a Sustainable Business Model

Learning to become sustainable as a business is not going to happen overnight. Even so, there are some tips that you can make use of to create a sustainable business model. You want to look at your problems critically while addressing them and what they mean for your business. Next, you’re going to want to create objectives so that you know what you’re trying to accomplish. 

With your objectives figured out, you’re going to be able to come up with a strategy to become sustainable. It might take time to implement a sustainable business model, but being able to show progress toward sustainability should help you a lot. Remember to continually think of new ways you can approach sustainability and be ready to adapt your strategy when necessary. 

from Carmen Olazabal on Business

Business Skills to Help You in Your Career

There are many different business skills that can help you in your career path. If you take the time to develop the right skills, then you’re going to be able to have an easier time advancing up the corporate ladder. Take a look at the following business skills that you should focus on developing. All of these skills will prove to be useful to you and you can improve them over time.

Emotional Intelligence

Emotional intelligence is very important to just about every type of job. People who have good emotional intelligence will be able to relate to others and it makes it easier to communicate. You’ll have an easier time giving people feedback, and you’ll also be able to manage your own emotions effectively. You should try to be an emotionally intelligent individual who pays attention to those you are working with. 


Being a highly motivated individual is also crucial when you want to succeed in your career. If you are motivated to do great things, then you’re going to have more energy. It helps you to get out there and try your best even when times are tough. Motivated individuals have the ability to accomplish things, and you should always be ready to seize the moment instead of being a passive observer. 

Advocating for Your Own Success 

Advocating for your own success is a skill in and of itself. This involves being able to promote yourself so that you can continue to advance the corporate ladder. You shouldn’t be full of yourself, but it is important to be able to point out your accomplishments so that you can keep earning raises and promotions. It’s good to be able to promote yourself and keep yourself in the mix when the bosses are talking about moving people up the ladder. 


Having good networking skills can also help you find business success. You’re going to be meeting people all the time and building connections with people can prove to be useful. You should strive to get good at maintaining professional relationships with others and you should always seek out new networking opportunities. You never know when your relationship with someone might prove to be advantageous. 

from Carmen Olazabal on Business

Marketing Tips for a Sustainable Business

Marketing a sustainable business is more than selling a product to the general public. More and more, people are demanding that companies be a part of the solution to the environmental and social problems in the world. It’s not enough to sell something people want. The company needs to sell its policies for making an impact in the world, as well.

Customer Base

A business absolutely must please its customer base. What products does the customer use? What environmental concerns does the customer base have? These are questions that a company needs to address to market its products effectively. 

The products need to have quality and purpose, but in today’s world, this isn’t enough. The business needs to investigate and understand what moves its customers and how it can make them feel good. That means understanding what matters to them and delivering a message that makes it clear that the company is working toward a solution.

Customize the Plan

A business needs to stand out to be successful. It should communicate that it has its own message for how it plans to fulfill its customers’ needs and solve problems that matter to its base. It should not jump on the bandwagon and throw meaningless words out; instead it should develop a campaign that is centered on its own product and sustainability plan. This enables a connection with its customers around the world.

Market the Sustainability Plan

A company must market its sustainability plan. If a company claims to be environmentally friendly, it should market what it does to make it so. Why should consumers purchase this particular product? How does supporting this business contribute to making the world a better place? An advertising campaign needs to answer these questions and back up those answers with facts and endorsements. 

Although implementing a sustainability plan comes at a price, it’s what customers want. Marketing a sustainability plan is as important as having a good product. In fact, a company’s sustainability plan is an integral part of its product in the minds of many consumers.

from Carmen Olazabal on Business

Benefits of Leadership Training

Being a leader comes naturally to some people, while others need to work hard to get ready for a leadership role. No matter what side of the fence you fall on, it’s important to continue to improve so that you can be the best leader that you can be. Leadership training is a great way for current leaders to stay sharp and it’s also good for people who aspire to become leaders. Read on to take a look at some of the benefits of leadership training. 

Determine How to Be an Effective Leader 

Some leaders aren’t really sure how good they are doing in their leadership roles. Going through leadership training is going to help you to assess your skills, and you’ll be able to see areas where you can improve. Even leaders who are doing a good job will be able to learn several beneficial things. It will make leading your team that much easier and you can expect better results moving forward. 

Being Able to Practice Important Leadership Skills

Leadership training courses also function as a training ground for leaders. You’re going to be able to practice leadership skills that you want to use in real-world situations. Having the time to practice and hone these skills will allow you to become a better leader. You’ll be more confident in your own abilities, and you’ll be better equipped to handle problems in the best way. 

Getting Great Feedback From Professionals

These leadership training courses are being run by successful leaders who have proven themselves. They are going to be able to give you important feedback that will allow you to grow as a leader. You can count on these professionals to let you know what you’re doing right while helping you to correct things that you might be doing wrong. It’s a great opportunity for any leader or aspiring leader who wants to reach the next level. 

Increase Confidence Levels

Taking these leadership courses will allow you to increase your overall confidence levels. You won’t have to guess about what the right course of action to take is while you’re leading your team. It’s going to make it simpler to have a well of experience that you can draw from. You are being given the right tools to perform the job in your leadership role and you’ll feel much more confident in your ability to tackle difficult situations deftly. 

from Carmen Olazabal on Business

Why Sustainability Is Good Business

Environmental sustainability is important for one obvious reason. That being that our environment needs to be healthy to provide us with basic survival needs – clean air, food, clean water, and a litany of other things. 

But what is lost to most is that sustainability could be potentially harnessed to help the business world prosper. The idea is that disconnecting commercial growth from the reliability on resource consumption could lead to innovation in product development, as well as creating changes to stagnant consumer behavior.

These changes could lead to a more competitive marketplace, as well as a number of cost-saving advantages. This is in addition to obvious benefits to the environment around us that need to be sustained for those aforementioned basic survival resources.

Going “Green” Isn’t Just a Slogan

A lot of companies are beginning to find ways to be more efficient in the way that they conduct business. One company, for example, constructed a LEED-certified plant. The roof of that plant is 75,000 square feet of greenhouse that helps to control the temperatures in the building and also grows produce for local restaurants and residents.

That same company produces a line of scented products that focus on lead-free wicks. These small changes not only make the air around these products safer to breathe, but are cost-effective for the company to produce.

A Shift for the Better

These forward-thinking companies are in a position to not only keep an eye on the bottom-line, but to also keep a focus on improving the world around them. Part of this is driven through government initiatives – tax breaks for certain eco-friendly business materials, for instance – but now more than ever it is due to the possibility of becoming more profitable while helping the environment.

When these two factors come into play, it becomes a win-win all around. Companies continue to find innovations in environmental sustainability that have a lasting impact on the way they do business. With the growth of technology, this is a trend that will gain steam.

from Carmen Olazabal on Business

Types of Leadership Styles

Leading your team or business is important, and you want to be able to lead people down a successful path. You have probably noticed that different leaders have different ideas and styles when it comes to leadership. There are several leadership styles that you can use and some of them might work better or worse for you. Keep reading to take a look at the various leadership styles that you should be aware of. 

Inspirational Leadership

Inspirational leadership can be very effective when it is being used properly. Those leaders who use the inspirational style motivate others to achieve great things while believing in their abilities. An inspirational leader might provide help while cheering on the team at appropriate times. Nurturing your employees or team members to grow is an important part of this leadership style and you also have to know when to take the reigns yourself. 

Credible Leadership

Credible leadership takes a completely different approach. Those who use this leadership style will be making use of their authority properly while giving employees or team members the proper knowledge to succeed. This leadership style guides others down the right path and it often involves having to make tough choices. You need to have trust in your team to be able to use this leadership style. 

Approachable Leadership

An approachable leader is one who is very warm and who makes employees or team members feel like they can come up to them easily. These types of leaders will always be there to help and they can answer questions whenever someone is in need. An approachable leader has an easy time building trust with employees and the connections that are formed will help employees to want to work harder. Leaders who use this style need to have very high emotional intelligence. 

Leading by Example

There are also leaders who take the approach of leading by example. Some leaders are always going to be the hardest workers in the room and they will show a team what needs to be done. Giving someone an example to follow can be an effective style of leadership. If you’re more of a “hands-on” individual, then this style of leadership might be right for you. 

from Carmen Olazabal on Business